rate card |
|
Definition
Printed list of advertising rates charged by print and broadcast media. Rate cards, usually, are for guidance only because the actual charges vary greatly according to the bargaining power of the advertiser.
email to a friend
print this definition
cite this definition
link to this page
rate card is in the Advertising, Marketing, & Sales subject.
rate card appears in the definitions of the following terms: media kit and card rate
This content can be found on the following page:
http://www.businessdictionary.com/definition/rate-card.html