rationality

Mental state of a rational person characterized by (1) beliefs that are coherent (not contradictory) and compatible with the person's experience within a given context, (2) purposeful (intended to produce certain results) behavior guided by means versus ends analysis, (3) decision making based on cost-versus-benefit (pain versus gain) evaluation, and (3) an overall optimization approach (utility maximization) expressed in attempts to maximize advantages or gains and to minimize disadvantages or losses. See also Bounded Rationality.