sales promotion
Definition
Sales-stimulation achieved through contests, demonstrations, discounts, exhibitions or trade shows, games, giveaways, point-of-sale displays and merchandising, special offers, etc.
sales promotion is in the Advertising, Marketing, & Sales subject.
sales promotion appears in the definitions of the following terms:
corporate advertising,
merchandising allowance,
call center,
institutional advertising,
slippage,
continuity plan,
promotion,
electronic business (E-Business),
trade in,
call to action
and
sales promotion appears in the other term: sales promotion material
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