sample

Definitions (2)
Related Terms
1. Marketing: Entities or observations randomly selected to represent the behavior and characteristics of the entire group (batch, group, population, or universe) they are associated with or from which they are drawn. See also statistical sample.
2. Sales: Item given or sold to a buyer that represents all such items pertaining to a deal, offer, shipment, or transaction. A sample establishes a standard of quality by which the rest of the items are judged, and may create an implied warranty that they will conform to this standard otherwise the producer or supplier may be held liable. Also called sales sample.

Use 'sample' in a Sentence

When deciding what the appropriate route to take is make sure you have a big enough sample size to make your decision.
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Some food companies will offer a sample of their food at grocery store so consumers will be able to taste the food and hopefully like it and buy it.
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The new company needed to get a sample of the customers they hoped to be supplying, so they conducted an anonymous survey online to get to understand their clients.
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