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segmentation

Definition 1

Business: Subdivision of a corporation into units along (1) organizational lines (braches, department, subsidiaries), (2) areas of economic activity (industry, market, product line), or (3) geographic regions.

Definition 2

Finance: Subdivision of a pool of assets into segments with similar characteristics, such as interest or yield rate.

Definition 3

Marketing: Subdivision of a population into segments with similar characteristics, such as age, education, income.

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