Definitions (3)
Popular Terms
1. Business: Subdivision of a corporation into units along (1) organizational lines (braches, department, subsidiaries), (2) areas of economic activity (industry, market, product line), or (3) geographic regions.
2. Finance: Subdivision of a pool of assets into segments with similar characteristics, such as interest or yield rate.
3. Marketing: Subdivision of a population into segments with similar characteristics, such as age, education, income.

Use 'segmentation' in a Sentence

Knowing how to use segmentation properly can allow for your business to delegate the right jobs to the right people.
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The student's report on marketing segmentation had somehow impressed many of his peers, despite the student not actually knowing what "marketing segmentation" was.
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Having segmentation in your business can allow for certain people to only focus on one aspect so you know they do their job as well as they can.
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