soft selling |
|
Definition
Sales philosophy oriented toward identifying the customer's expressed and tacit needs and wants, through probing questions and careful listening. It contrasts with hard selling which promotes application of psychological pressure to generate a relatively quick sale.
email to a friend
print this definition
cite this definition
link to this page
soft selling is in the Advertising, Marketing, & Sales subject.
This content can be found on the following page:
http://www.businessdictionary.com/definition/soft-selling.html