target audience

  

Definition

Particular group of people, identified as the intended recipient of an advertisement or message. Also called target population.

Use target audience in a sentence

  • The show was bad, but I knew the creators did not care because I was not part of their target audience, which was women.

    Was this Helpful?   (25)   (0)
  • The effects of marketing failed, as ultimately the target audience was not interested in the product being offered to them.

    Was this Helpful?   (25)   (0)
  • The target audience had been defined by the marketing manager and at that point we simply had to carry out our advertising plans.

    Was this Helpful?   (25)   (0)
Show more usage examples...

Related Videos




http://www.businessdictionary.com/definition/target-audience.html

Have a question about target audience? Ask for help in the
Community
Browse by Letter: # A B C D E F G H I J K L M N O P Q R S T U V W X Y Z