Share this site with del.icio.us Share this site with digg Share this site with reddit Share this site with technorati Share this site with furl Share this site with stumbleupon Share this site with google Add this site to Yahoo Bookmarks Click here to add us to your favorites Subscribe to our Feed





undifferentiated products

Definition

Intrinsically identical products (such as gasoline, milk, packaged ice) that can be easily substituted by products from other suppliers. Such products complete only on the basis of price and availability, and require highlighted perceived differences to achieve differentiation. Also called fungible products.

Browse by Letter: # A B C D E F G H I J K L M N O P Q R S T U V W X Y Z