Use value proposition in a sentence
Before the company would buy the product, they would look into the value proposition of the product to determine it value.
When two companies are trying to close a deal they will break down the value proposition to decide if it is worthwhile.
People may claim to know what something is worth so they could offer you a specific deal called a value proposition.
What is your value proposition?"This is the single most important question. If you can't explain--in three jargon-free sentences or less--why customers need your product, you do not have a value proposition. Without a need, there is no incentive for customers to pay. And without sales, you have no business. Period."