vertical market
Definition
Situation where the market for a good or service is confined to a segment constituting relatively few prospective customers (is narrow) but within which most of the customers need the item (is deep).
Mentioned in these terms
Popular 'Advertising, Marketing, & Sales' Terms
vertical market in the news
Loading...
This content can be found on the following page:
http://www.businessdictionary.com/definition/vertical-market.html
