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Glamorous Businesses versus Dull Businesses

by Ralph Wanger


Glamour has nothing to do with a niche's appeal. A dull business run by a good businessman is far better than a glamorous business with mediocre management. And even if the glamorous business is run by a genius, often, in that kind of industry, its competitors are also geniuses, so nobody has an advantage, as I've commented about high-tech companies.




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